By Alice Bradley
The 21-year-old London based singer Jelf has just dropped ‘Run’, a romanticised mournful pop anthem that reflects both dark and light elements from the images of ‘corpses’ and ‘chandeliers’. The song revolves around a love that has been ‘crushed’ and lost, yet concludes in the bridge with the repeated exclamation, ‘you’re the fool now’. Jelf continues to propel these intense metaphoric images with harmonising echo vocals which are very reminiscent of Bastille frontman, Dan Smith’s heavy reverberations.
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